About the Founder

Brian Rieckmann

Founder & Director, Inclusive Excellence and Equity (IEE) Initiative

I believe workplace equity isn’t just an idea, it’s an expectation. But expectations alone don’t drive change; action does. That’s why I founded the Inclusive Excellence and Equity (IEE) Initiative, to move beyond conversations and deliver structured, measurable transformation that organizations can track, implement, and sustain.

My journey into this work wasn’t conventional. Without a formal HR background or a traditional academic path, I developed my expertise in the field, analyzing systems, solving complex challenges, and identifying inefficiencies that others overlooked. From quality assurance to leadership coaching, I built a career around process accountability, strategic execution, and an unwavering commitment to fairness, principles that now shape the foundation of IEE.

But IEE isn’t just an initiative to me, it’s personal. Workplace equity isn’t an abstract concept; I’ve felt the effects of what happens when it’s missing. Trust breaks down, leaders make empty promises, and people feel unseen in environments that should empower them. The hard truth is that companies expect loyalty, but how often do they earn it?

Through deep research, I uncovered fundamental gaps in Diversity, Equity, and Inclusion (DEI) frameworks, initiatives that prioritized awareness but lacked measurable impact. While DEI started important conversations, it rarely translated into structural change. Instead of waiting for the system to evolve, I built the IEE Initiative, a framework designed to ensure equity isn’t just theoretical, but operational.

IEE equips organizations with the tools, strategies, and accountability structures needed to make inclusivity trackable, actionable, and embedded in workplace culture. Rooted in ISO 30415:2021 standards, this initiative ensures that equity isn’t treated as a checkbox, but as a core component of business success.

I don’t just talk about change; I build the frameworks that make it inevitable. IEE isn’t about checking a box or making leaders feel better about their policies. It’s about creating environments where people don’t just survive, they thrive.

Let’s Build a More Inclusive Future Together.